Startups

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I’ve written about startups for a decade. I’ve interviewed founders, spoke at conferences, and flapped my gums about best ways forward and how silly/cool a product was. What I didn’t know, and what I know now, is that I wasn’t giving startup founders their due.

In short, I didn’t see two things: the fire in their bellies when it came to their idea and the fire in their bodies that was slowly burning them down. Just as the drive forward immolates you from the inside the same drive immolates our physical body. Dreaming up a business is often as easy as sitting down at a table and starting to think. Bringing a startup to life is akin to entering some sort of maniacal roller-coaster of your own devising. Finding an equilibrium is the hardest thing an entrepreneur can do and finding true calm comes only with practice.

I’m getting there, but it’s hard.

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